BRAND LAUNCH WITH VERONICA VERRES AND LILLY KRUG

In February 2022, Belgian fashion brand Xandres celebrated its German premiere with the spring/summer 2022 collection at Soho House Berlin.

Xandres collaborated with Grimme Award winner Veronica Ferres and her daughter Lilly Krug for the German market launch. Together, they presented their exclusively curated highlight looks at a lunch, with Lilly Krug joining live from Los Angeles.

As part of the German premiere, COR Berlin was responsible for all testimonial consulting, the organization of the event and guest management, looking after the guests on site, the schedule and its implementation, as well as all media and influencer communication.

 

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